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Cookies and AdSense
Third parties, such as Google AdSense, may place and read cookies on your browser, or use web beacons to collect information, while serving ads on DealwithDivorce.com.
Here is how Google explains cookies: “A ‘cookie’ is a small file containing a string of characters that is sent to your computer when you visit a website. When you visit the website again, the cookie allows that site to recognize your browser. Cookies may store user preferences and other information. You can reset your browser to refuse all cookies or to indicate when a cookie is being sent. However, some website features or services may not function properly without cookies.”
In addition, Google uses the DartDouble Cookie. Below you can read how Google explains the Dart cookie as well as find links for more information.
Google’s use of the DART cookie enables it to serve ads to users based on their visit to your sites and other sites on the Internet.
Learn more about cookies and specifically the Dart Double Click cookie by reading below or visit the DartDoubleClick cookie page.
What are cookies?
A “cookie” is a small text file containing a string of alphanumeric characters. There are two types of cookies: a persistent cookie and a session cookie. A persistent cookie gets entered by your Web browser into the cookie folder on your computer’s hard drive. A persistent cookie remains in that cookie folder, which is maintained and governed by your Web browser, after you close your browser program. A session cookie is temporary and disappears after you close your browser. DoubleClick’s ad-serving and paid search listing (“DART Search”) products utilize the same cookie: the DART cookie. The DART cookie is a persistent cookie and consists of the name of the domain that set the cookie (“ad.doubleclick.net”), the lifetime of the cookie, and a “value.” DoubleClick’s DART technology generates a unique series of characters for the “value” portion of the cookie.
What is the DoubleClick cookie doing on my computer?
If you have a DoubleClick cookie in your Cookies folder, it is most likely a DART cookie. The DoubleClick DART cookie helps marketers learn how well their Internet advertising campaigns or paid search listings perform. Many marketers and Internet websites use DoubleClick’s DART technology to deliver and serve their advertisements or manage their paid search listings. DoubleClick’s DART products set or recognize a unique, persistent cookie when an ad is displayed or a paid listing is selected. The information that the DART cookie helps to give marketers includes the number of unique users their advertisements were displayed to, how many users clicked on their Internet ads or paid listings, and which ads or paid listings they clicked on.